Monday, November 25, 2013

the customer

As they say in the industry, the customer is always right. While I don't believe this to always be something you should follow I do believe that treating the customer well is crucial to sales and repeated sales. A customer recently came in and was casually looking around the Duke and Winston showroom. As I always do I said hello and asked if they needed help. I could have stopped there, since the customer did not say they needed help. I noticed they kept going back to a shirt and looking at their phone so I casually asked again and they offered more information, which I was then able to hold a conversation about. From that conversation I made a large sale as well as convinced the customer to go visit our new pop up shop and got him very excited to tell all of his friends about the company. Had I not tried to look at hints the customer was giving he may not have bought anything or had as good of an experience with the company. Showing the customer you care is so greatly important in maintaining a company because without a customer, a company would not exist!

1 comment:

  1. I think that this is great advice! Sometimes the customer can be shy and they need a little nudge! I think that the key is to always stay positive and the customer will always appreciate the help.

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